Co-Host: Scot McKay - X & Y Communications
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Snippets From The Summit – Episode 83
Let’s have some fun today. Years ago, famous copywriter Gary Halbert challenged an entire audience, saying, “You and I are starting hamburger stands. I’ll grant you every advantage over me except one, and I’ll have a more successful business than yours.”
Well, since attracting women isn’t too far off from marketing in a sense, I’ll challenge you the same way. Grant me just ONE advantage over you, and you can have all the rest. Most of the time, I’ll still get the girl.
The good news, however, is when YOU co-opt that advantage for yourself, it lets YOU get the girl over EVERY other guy out there.
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